Conscious Chemist Raises ₹15 Crore in Bridge Round. A Big Boost for India’s Clean Skincare Movement

D2C skincare brand Conscious Chemist has raised ₹15 crore in a fresh bridge round led by Atomic Capital, with participation from several existing investors. This infusion of capital positions the brand for a stronger market push as it prepares for a full Series A round.

Conscious Chemist has carved its space in India’s fast-growing clean beauty segment through science-backed formulations, sustainable packaging choices, and a steadily expanding customer base. The brand’s focus on active-ingredient products has helped it stand out in a cluttered market, especially among young urban consumers seeking efficacy without harmful additives.

The bridge round signals investor confidence at a time when D2C brands face increasing pressure to demonstrate profitability and product differentiation. Conscious Chemist plans to use the fresh funding to strengthen multiple business functions. The brand will expand product lines, scale distribution, and invest in research and development for next-generation skincare formulations.


India’s skincare market is witnessing a major shift toward ingredient transparency and evidence-based products. Conscious Chemist has benefited from this shift through its positioning as a brand that blends dermatological science with clean beauty values. As consumer demand rises for cruelty-free, toxin-free, and high-performance skincare, the company aims to deepen its presence across marketplaces, retail, and its own direct channels.

The funding reinforces a clear trend. Investors are still backing brands that show strong fundamentals, retention metrics, and a distinct product philosophy. Conscious Chemist’s bridge round also reflects a larger shift where D2C labels are gearing up for omnichannel expansion rather than relying solely on online traction.

With a Series A on the horizon, Conscious Chemist is set to enter its next phase of growth. The brand will focus on scaling responsibly while maintaining its core promise of clean, effective skincare rooted in research. Startups in the beauty and personal care sector will watch closely as the company moves toward larger institutional funding and deeper national reach.